News

When thinking about the aspects of whether to reduce or not reduce the marketing budget, it is important to take into account not only advertising activities and their costs, but also market analysis, competitor research (which is especially crucial in crisis situations), direct communication with customers and collaboration partners, communicating about the challenges the company is currently facing, assessing their loyalty, and so on.

Ukraine's leading tour operator Join UP! Starts operating in the Baltic States. In order to promote the brand in the region, as well as to promote the interest of travellers, the company has chosen Miltton Latvia as its public relations partner.